Interesting. I hope since it's on Motor Row, it's actually something more than a typical dealership. Be neat if they incorporated the genre of the area in some way. A couple old cars on display or something along those lines.
More to this story... It's only a temporary location.
"It will open a dual Ford and Lincoln dealership next month at 2401 S. Michigan in the old Joyce Ford location. The site is in the historic Motor Row district, giving it the welcome addition of a car dealership, but it’s only temporary."